1/ The brief.
Global Survey are experts in laser tools and survey equipment. For over 30 years the company has supported New Zealand businesses with expert technical advice, equipment, and matched innovative cutting-edge solutions to customer needs.
Global Survey approached StudioEleven in 2014 for the re-design and re-structure of their existing website. Their website felt dated and, as a result, was negatively affecting how their business was perceived online, losing valuable customers and opportunities.
They needed a new platform to work from, which incorporated current web design trends and technology for the changing expectations of the market.
2/ The process.
An online experience, with laser sharp focus.
StudioEleven designed and delivered a well structured, easily navigated e-Commerce website. Custom functionality included the ability to ‘Buy’, ‘Enquire’, or ‘Hire’ products, advanced product search and blog functionality.
In support of this new look and feel we also designed an email template for ongoing newsletters.
3/ The solution.
Measurable success.
An updated website, both in look and feel, and also information architecture, has meant a much improved user experience for Global Survey’s target market.
The use of up-to-date web technology has meant Global Survey has been able to meet the needs of potential customers and take advantage of online opportunities previously missed.
In conjunction with the newly designed newsletter template, all business touch-points reflect a smart, consistent look, creating a seamless experience for customers.
Want to work with us? We’d love to hear from you!
If you like what you see here and would like to find out a bit more about how we work and the personalities behind the business, give us a call or send us an email.