Fero is New Zealand’s leading manufacturing solutions provider of wiring and assembly requirements for the tech sector.
Fero engaged StudioEleven for the redesign and development of its existing website. It was after a crisp, clean business to business website that gave an accurate representation of the depth and breadth of its product and service capabilities.
We planned and designed Fero’s new website with the goal of showcasing the company’s outstanding services and capabilities. Our structured website architecture and clear visual pathways meant the site user experience was logical and streamlined.
An updated website, both in look and feel, as well as information architecture has meant an improved user experience for Fero’s target market, which has also increased customer enquiry.
The new web technology is able to meet the real needs of potential customers and maximize online opportunities that had previously been missed.