1/ The brief.
Guthrie Bowron are New Zealand’s home decorating specialists. They offer Kiwis everything they need to refresh and renovate their homes, as well as advice from experts in every store. Guthrie Bowron operate 44 outlets throughout New Zealand, from KeriKeri to Invercargill.
The company’s vision: To be New Zealand’s most inspiring home-decorating destination. Guthrie Bowron engaged StudioEleven to work alongside its marketing department to support and facilitate all creative requirements to achieve this goal.
2/ The process.
Creative solutions to support the Guthrie Bowron marketing department
As their full service creative agency partners, we have worked alongside the Guthrie Bowron marketing department on in-store point of sale, nationwide catalogue, press and magazine advertisements (design, print and distribution), eDM marketing, design, code and send.
3/ The solution.
Creative ideas and solutions.
Working with the team at Guthrie Bowron to implement various advertising campaigns, both in-store and online from concept to delivery – with associated marketing materials to support these. Creative solutions include ein-store Point of Sale, email marketing design, coding and distribution, store front signage right through to Spin to Win mechanics!